Bags by Sarah Beydoun: An astonishing story
If you say that the fashion is not developed in the Near East, you will make a mistake. And a young designer Sarah Beydoun proves it. Her story is really astonishing.
This girl graduated from the sociology department in Beirut and got inflamed with the idea of making a program on the rehabilitation of the prostitutes and women who are in jail.
First they made bracelets, and then Sarah decided to experiment with the decorations for the fabric. That was how the new collection of bags was born.
Nobody even thought that her conception will have such a great success. Now the bags and clutches by Sarah Beydoun are very popular with the fashionable women in the Near East, as well as with the celebrities.
The most luxurious advertisement for this generous undertaking became the French actress Catherine Deneuve, who was noticed with a bag by Sarah Beydoun, the note on which said “Where is my heart”. The fact that the bag was made by the women who are in jail, attracted the attention of the community.
This bag by Sarah Beydoun was presented to Rania, the queen of Jordan, by a friend. He visited the factory, where these accessories were made and asked to put inside the purchase a note with the explanation about the person who made it.

The title on the bag of queen Rania said “Determination comes from the ones who are determinative”. Later on, this was the very accessory with which the queen came to the Spanish prince’s wedding.
And, not long ago, the bags with the image of the legendary Egyptian singer Um Kulthum, where exhibited to the public at the ceremony of the Arabic performers awards.
Nowadays the bags by Sarah Beydoun can be bought both in the shops of Dubai, and in many other famous boutiques of the world.



