Advertising Campaign of Stella McCartney, Fall-Winter 2009/10
One of the most unusual advertising campaigns of this season was Stella McCartney’s new collection of fall – Winter 2009/10. Photo session with model Sigrid Agren is painted with vivid images of Disney characters.
Stella McCartney decided to introduce her new collection in this unusual light. Advertising campaign in Bambi style shows bright contrast rigorous and refined things from the new collection of Stella McCartney and children’s cartoon images of Disney.
Stella McCartney has admitted that she loves Bambi, and most importantly, this cartoon reminds her of her mother, Linda McCartney. Under such emotional circumstances, we can confidently say that Stella McCartney has invested in this advertising piece of herself, her experiences and memories. Here we see not just a commercial move, but the real feelings.
The designer also believes her collection to be too serious, and in her opinion, this illustrated advertising campaign will be the perfect backdrop for luxury items of Stella McCartney.
Advertising photo session was filmed in England in the forests of Worcestershire. Photographer was Ryan McGinley.
On the pages of fashion magazines advertising campaign of Stella McCartney appeared in September.
